Short version: I'm still safe. An Israeli child was killed, so I believe there will be yet another escalation.
It was bound to happen eventually, with thousands of rockets launched at Israel, statistically speaking there would be direct hits. It started small, in a synagogue in Ashdod, with three minor injuries from a direct hit. Then a mortar shell hit a 4 years old boy in the Gaza Wrapper. The highest chances of casualties are there, because Iron Dome does not protect against mortars - they are too quick, around 20 seconds in the air, to detect, calculate and intercept. Then, a couple of soldiers on leave driving around Gan Yavneh had a rocket hit their car. One had a minor injury, the other critical (not sure whether his death was pronounced already or not - with soldiers, regardless of whether they were on leave or on duty at the time, there's a procedure making sure of the identity and informing the family, so you don't get official news reports immediately).
The authorities didn't say directly that the soldiers ignored the Home Front instructions, it's not nice to accuse the victims, but they did "emphasize again" how important it is to stop one's car, turn it off and lie down away from it if caught in a siren while driving.
Here in Tel-Aviv we had three separate launches, which is unusual for a single day (to think that one launch is "usual"... shudder). One siren here, renewing acquaintances at the shelter. In the morning, we had a residents meeting, which was then postponed because not enough people showed up. But one of the building committee guys - the very talkative one - apparently has a lot of information about shrapnel hitting this neighborhood. Apparently, when rockets bound for Petach-Tikva and the area are intercepted, the shrapnel falls on my neighborhood. The closest bit of rocket was found around 300 meters from here, on my usual shopping route. And he had lots of other scary spots to mention, including how they found a piece of rocket on the roof of a building nearby, and one other person whose roof was pierced by one of them. Not very nice to hear, since I live in the top floor. I'm not that concerned about myself (going to the shelter every time), but property and cats, yes.
Never mind what will happen if there is a direct hit rather than just shrapnel. So far none in this area (they shoot sparingly at the central area, so the statistics are still on our side).
One of the women who came to the shelter yesterday is not a regular neighbor. So my next-door neighbor curiously asked her who she was. Turned out she is a sort of refugee from the Gaza Wrapper. I mean, not refugee as in "not having a home to return to ever", but she just escaped the South with her children for a while, taking advantage of the downstairs neighbor's vacation abroad to house sit and live in relative calm. Now she has 90 seconds to go down to the shelter, it's a huge treat as far as she is concerned.